THE WALKING DEAD VR EXPERIENCE

For Season 9 of The Walking Dead, KIX teamed up with FOX Asia to deliver a VR experience in the back of active GRAB and UBER rides. People would order a car through the app as usual, and if one arrived with a "Riding Dead" sticker on the side, they would be able to experience the 2 minute Walking Dead VR experience on the spot.

MAIN POSTER AND GRAB CAR RIDE

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PROMO VIDEO

FULL VIDEO

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FOX & GRAB SOCIAL MEDIA POST

More than 1 million views

More than 1 million views

GRAB Facebook promo post

GRAB Facebook promo post

FOX Facebook live streaming during shoot day

FOX Facebook live streaming during shoot day

THE RIDING DEAD SCREEN TEST TEASER VIDEO